Thursday, 21 July 2016

Deliciously Ella Energy Ball Packaging Design

I am so excited to finally be able to share the news of this awesome commission! 

I have created the illustrations for the Deliciously Ella packaging of her yummy Energy Balls, which are soon to be sold in supermarkets and health food stores.

I am personally a big fan of Ella Mills (Deliciously Ella). She is the author of the largest read healthy food and lifestyle blog in the UK, she was awarded the Observer Food Monthy Best Food Blog award in 2015. Ella also released her first cookbook in January 2015, it is the best selling debut cookbook ever!

Ella's philosophy is all about nourishing your body with wholesome great tasting ingredients and creating a healthy lifestyle as opposed to strange fad diets!

I am also very interested in the massively important role food and nutrition plays in keeping us healthy and its ability to heal the body. Ella herself is an extremely powerful example of how this is possible. 

Ella suffered with a relatively unknown chronic illness called postural tachycardia syndrome which attacks your nervous system, it left Ella bed-bound at the age of 20! She nursed her body back to health by learning about what ingredients were good for her and how to make great tasting meals with them. I would definitely recommend checking out the Deliciously Ella blog, where you can read in more detail about her story and how she turned something so negative into a massive positive, very inspiring! 

The Energy Balls are a tasty blend of whole food ingredients, they come in three flavours, Cacao & Almond, Ginger & Cashew and Hazelnut & Raisin. I am quite sure they are going to be a massive success, a really great product, healthy and truly delicious! I speak from first hand experience :) They are perfect for when you need a healthy energy boost. 

My illustrations are part of the final packaging, designed by London based branding specialists, Ragged Edge. It was a real pleasure to work with such an amazingly talented team. All of the packaging is also bio-degradable and compostable, can't wait to see these on the shelves!


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